Equifit Harmony Logo

Logo for Equifit Harmony, equestrian bitfitter

Olivia Dollon is a bitfitter, she provides advice to riders who wish to choose the best mouthpiece (bit) for their horse.

Olivia wants a logo highlighting the bit for horses, while having a non-classic logo. The idea for the chessboard piece came to me while thinking about the concept of bitfitting: the idea is to choose the best bit, as you would choose the best move to play in a game of chess. No place to chance, it is the same for the mouth of a horse.


My missions on this project:

  • Logo research and creation
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